Anyway, the piece is a disappointing single photo with only a quarter-page of text. But Elle does a lot with that little bit of text. First of all, Cher the only artist in the spread who didn't start a career decades ago, (unless you count Neneh Cherry from the 1980s). This is a list of young upstarts including Iggy Azalea, Ariana Grande, Jetta, Warpaint, Lilly Allen (a new Mr. Cher Scholar favorite), Banks, Kacey Musgraves, and Foxes.
It's also interesting that they focus on the idea of Cher not liking the words legend, icon and diva. They then go on to describe why she is a legend, icon and diva.
It is comforting to know Cher doesn’t go around her house declaring she’s a diva. But this is a good time to note the difference between Cher the person and Cher the product/media image. The person is one thing, a private person we may never know. But as a media product, as a brand…Cher is a legendary word. Even if she distances her self personally from the word (which sounds like a healthy move to me), I hope she can take pride in the company name.